Well, there are a few reasons. First of all, search engines and AI algorithms have become incredibly sophisticated in recent years. They can analyze huge amounts of data very quickly, and they can recognize patterns that humans would never be able to see.
We hope this is the beginning of a MUCH longer conversation.
We wholeheartedly believe that Analytics without insightful interpretation is just noise.
We’ll help you create a visually compelling presence to propel a greater impact on your business. You see, we understand that DATA without insights means nothing to your business unless we create an actionable plan.
So don’t be surprised when we show up at your business meetings, try your products or give you critical feedback.
To create marketing that can inspire others, we first need to feel a connection and figure out your WHY?
For example, are you selling a mattress, or are WE selling a good night’s sleep?
Once upon a time, in our marketing journey, we decided to start a blog. Within the first few months, we began receiving collaborations due to our Google SEO skills and Pinterest presence. Those collaborations turned into clients.
Along the way we decided to pivot our business model to follow our passion to work directly with brands.
Now we use our love of storytelling for our favorite marketing platform that we have been addicted to for over a decade.
Unlike social media, where the game is to get followers, the Pinterest audience enjoys its platform to escape and unwind.
There is no place like home which is why people spend HOURS saving beautiful images for their future home decor projects.
Experience “Pinners” will even dedicate entire boards (sections within their Pinterest profiles) for each room of the house and boards for seasonal updates.
Yup, both our hands are raised on this one!
Let’s break this down, shall we?
If someone was interested in creating a coffee bar they may start gathering ideas and shoppable pins for shelving, custom signs, espresso machines – you get the idea!
Let’s be honest the pandemic was a game-changer for this industry as many people were forced to explore new skills they once felt best to leave to a professional.
Earlier this year we began working with new brands in this space who have come to appreciate why this industry has an average higher ROA than other marketing platforms.
When it’s time to get healthy, Pinners will pin exercise tips, exercise clothing, and equipment. Of course, shopping for kitchen gadgets that make meal prep easy is also super popular – we like to say…profitable – hint, hint (-;
Now we still haven’t even scratched the Pinterest surface…really?
Come on…who hasn’t been to a wedding that doesn’t have at least one Pinterest-worthy inspiration? Or tried the latest fashion trend due to their Pinterest habits?
GETTING RESULTS FOR OUR CLIENTS
The End.
Send us an email to info@japcreativemarketing.com or fill out the form below. We will get back to you within 48hours.